Recommendation boxes
Related, alternative and personalized products on the homepage, category, product detail, basket, search and add‑to‑basket pop‑up.
Customize.cz uses AI personalization to show every customer of your online store products chosen by their behaviour – in boxes on the site and in e‑mails. Hyperpersonalization: the content of boxes and e‑mails is assembled separately for each customer. Deployment needs no work from your IT team. You pay a commission on the orders the boxes demonstrably brought in.
Analysis, deployment and the first month free. Deploy via Google Tag Manager or a click‑through wizard, without your IT, in a matter of minutes.
Source: Customize.cz case study. More in references
Related, alternative and personalized products on the homepage, category, product detail, basket, search and add‑to‑basket pop‑up.
XML feeds with products tailored to each recipient for your e‑mail tool: next‑purchase reminder, favourite products, top products and cross‑sell.
What customers visit, where they leave the site, what they click. Impressions, clicks, conversions and revenue per box, category and product, PDF report. Connection to data warehouses.
Testing variants of boxes and e‑mails: A/B or multivariate (MVT) tests, evaluated by conversions.
Send us your product XML feed in the Heureka/Zbozi format. Optionally also an availability and a transaction feed.
You choose the integration to fit your store: a JavaScript snippet in the template, Google Tag Manager, the REST API, or a point-and-click wizard that needs no IT work.
Customize.cz evaluates the visitor's behaviour in real time and picks products using the chosen logic (related, alternative, recently viewed, best‑selling, personal selection).
The box renders in your template. Clicks and purchases are written to statistics, which the commission is calculated from.
| Manual pairing | Customize.cz |
|---|---|
| Related and alternative products are paired by hand; the work grows with the number of products. | Products are picked automatically from the feed by category, parameters, price and customer behaviour. |
| Paired products go stale: sold‑out items stay, new items are missing. | The feed is imported regularly; the availability feed keeps stock and prices up to date. |
| Every customer sees the same offer. | The selection differs by what the customer viewed, bought and has in the basket. |
| Needs a full‑time person or an agency. | We set up the boxes; you manage them in the administration. |
On the Lekarna.cz and Mojalekaren.sk platforms we use the solution from Customize, which helps us personalize content and increase revenue. We have tried other alternatives, but Customize has always delivered the best results. I recommend the service to other online stores too.
Ing. Miloš NovotnýMarketing manager, Lékárna.czYou pay no flat fee, no charge per impression or click. You pay a commission on converted orders – orders that contain at least one product bought through our box. The commission is calculated a month in arrears from orders already paid.
Where pairing products by hand makes no sense.
And other segments with repeat purchases.
Services and portals where conversions happen.
We will prepare a no‑obligation demo using your own product range.